TIMELAPSE / INTERVIEWS / VIDEO PRODUCTION

Revitalising Community Heritage with THCARS2

Renfrewshire Council

Renfrewshire Council partnered with Media Monty to document the progress and impact of their THCARS2 project (Townscape Heritage Conservation Area Regeneration Scheme), a large-scale initiative aimed at preserving and revitalizing historic townscapes.

THCARS2 Film

The Brief

The Council’s goal was to showcase the transformation of key heritage sites and to engage the local community, stakeholders, and heritage supporters.

Challenges

The THCARS2 project presented several unique challenges:

1. Heritage Conservation: Capturing the fine details of historic architecture and the changes over time to showcase the care taken in preservation.

2. Community Engagement: Engaging residents and local businesses by creating content that would resonate with the public.

3. Long-Term Project Documentation: Chronicling changes over months and even years, while keeping content fresh and engaging throughout.

Our Approach

Solution Provided by Media Monty

Media Monty developed a comprehensive video strategy for Renfrewshire Council’s THCARS2 project, focused on storytelling and community engagement. Our approach included:

Detailed Project Mapping: We mapped out key milestones and stages of the project to create a timeline for capturing progress.

High-Quality Video & Time-Lapse: To show transformations in historic buildings over time, we employed time-lapse footage along with standard videography. This created a compelling narrative of both immediate and gradual changes.

Community-Centric Content: We included interviews with local business owners, residents, and project leaders to capture the voices of the community and highlight the project’s positive impact.

Execution

Pre-Production Planning: Our pre-production phase included in-depth consultations with Renfrewshire Council to ensure alignment with the THCARS2 project goals and messaging.

Site Visits & On-Location Filming: Media Monty’s team made regular site visits to document each phase of the project, capturing both large-scale transformations and fine details that highlighted the craftsmanship involved.

Editing & Post-Production: We integrated a mix of time-lapse footage, interviews, and B-roll of the historic townscapes to create a compelling final narrative. Every stage of editing was aligned with Renfrewshire Council’s vision, ensuring the final product conveyed the spirit and significance of THCARS2.

The results

The THCARS2 video campaign achieved outstanding outcomes for Renfrewshire Council:

Enhanced Community Engagement: Local residents and businesses were actively engaged, with increased interest and positive feedback on social media.

Increased Awareness: The videos helped raise awareness of the value of heritage conservation, drawing attention to Renfrewshire’s rich history and its commitment to preserving it.

Funding & Support: The high-quality video documentation helped Renfrewshire Council gain support from heritage organizations and potential future investors in conservation efforts.

Media Monty played a key role in documenting the journey of THCARS2. Their team was professional, reliable, and brought a creative touch to the videos, which truly captured the essence of our heritage sites and the transformation underway. These videos have become essential in sharing our story with the community and stakeholders alike.

Client Feedback

At Media Monty, we specialize in crafting video content that combines quality, creativity, and strategic storytelling. For heritage and community-focused projects like THCARS2, we understand the importance of capturing the history, impact, and ongoing transformation in ways that engage audiences. Whether you’re looking to document a large-scale initiative or raise awareness for a public campaign, Media Monty is your partner in creating impactful, memorable video content.

If you’re ready to bring your project to life with high-quality video storytelling, contact Media Monty today and let’s create content that makes a difference.